DAYTONA BEACH, Fla. – The 61 st Rolex 24 at Daytona could put an unbelievable twist on one of motorsports’ most famous adages: Money buys speed, how fast do you want to go? Money is being burned at an ...

For investors in Swiss watch brands — and all high-end watches for that matter — new data is showing that price declines in the secondhand, or used, market will continue. And that's especially good ...

If you are in the market for a luxury Swiss watch now might be your best time to buy — just in time for the holidays. Subdial, a watch industry data provider, reported that its Bloomberg Subdial Watch ...

Want more insider watch coverage? Get Box + Papers, GQ's newsletter devoted to the watch world, sent to your inbox every Friday. Sign up here. The Rolex Submariner might be the most famous timepiece ...

Rolex unveiled its 2024 lineup at Watches and Wonders, timekeeping’s biggest release party of the year. After last year’s crop of colorfully exotic watches, Rolex kept things pretty tame for 2024, ...

Editor’s Note: The above taxonomy is Rolex’s own. For our purposes, we’ve separated the Explorer and Explorer II, as they’re two very different watches and occupy unique positions in Rolex’s overall ...

Two historic names in the watch industry have now become partners. Iconic Swiss watchmaking brand, Rolex, announced it will acquired Bucherer, one of the world’s largest watch retailers. In a ...