Hope College makes the following logo files available for print ... in promotion of products or in other sales materials without the express permission of the Hope College Office of Public Affairs and ...

When designing a logo, the color you choose plays a pivotal role in shaping the way consumers perceive your brand. Red is one ...

Learn how to develop a healthy, positive sales culture that fosters success for your business. Postal mail is a great way to improve responsiveness from your digital marketing campaigns. Find out why ...

Changing or replacing your existing logo is tantamount to divorce. The ramifications can wreak havoc on your marketing, your brand, your advertising, customer loyalty and, ultimately, short- and ...

Many companies have siloed customer data and an incomplete suite of capabilities, making it impossible for their ...

A retail store in its finished form involves many decisions: what products should be sold, how the space being leased should ...

Today, branding is not about slapping logos on various media ... How to Pull Off a B2B Rebrand While Growing Sales and Fighting Slavery: CMO Alicia Tillman on Marketing Smarts [Podcast]by Kerry O'Shea ...

Licensing lets you instantly tap the existing production, distribution and marketing systems that other ... amount to a small percentage of the sales price but can add up quickly.

The PepsiCo-owned beverage is unveiling Wednesday a new logo and ... change in marketing is essential for Mountain Dew.

Trademarks and Licensing exists to protect and promote the marks, names and logos of Western Michigan University ... exclusive rights to sell WMU merchandise on campus property. Any sales from ...

(Nasdaq: SEER), a leading life sciences company commercializing a disruptive new platform for proteomics, today announced a co-marketing and sales agreement with Thermo Fisher Scientific, the world ...