That made clear Shiseido’s stance of focusing on mid- to high-priced skin care products, in which the company has specialized expertise. Although relocating factories to Japan entails a higher ...

Each set has been designed to elevate any beauty routine ... I've selected those with the highest variety of products. Shiseido Editor's Note This set gives you the ideal opportunity to sample ...

Since it was founded 150 years ago, Shiseido has pioneered a unique approach to beauty, encouraging diversity through inclusive campaigns and offering products that are as equally grounded in nature ...

When the former Coca-Cola Japan CEO was named president and CEO of Shiseido in 2014 ... To transform Japan's largest beauty company from a Japanese firm selling products worldwide into a global ...