It surprised me to find out in Adobe's 2013 Dig­i­tal Mar­ket­ing Opti­miza­tion Sur­vey that fewer than 50 percent of the 1,800 respondents reported having a mobile-optimized site or a mobile app. I ...

Twitter is launching three new ad products designed to improve performance for campaigns aimed at driving site traffic, the company announced Tuesday. Site Visit Optimization is a new optimization ...

ite migrations can be downright scary. There’s a variety of different things that can go horribly wrong and site downtime can cost a business a lot of money, if they aren’t careful. Site migrations ...

Going mobile right now has never been more uncertain. With the development of the iPhone and Android platforms, browsing the Web on a phone has never been easier. Therefore you may be asking yourself ...

Vertiv, a global critical digital infrastructure group, and power systems leader Caterpillar announced the signing of a ...

Monetate, a platform primarily known for landing page optimization, has expanded well beyond the A/B test. Appointing long-time board member and entrepreneur Lucinda Duncalfe as CEO on Tuesday, the ...

Robert W. Leasure, President and CEO, announced that the company achieved a year-over-year revenue increase of 23.5%, with total revenue reaching $130.7 million, marking the strongest consolidated ...

Your next step in building a WordPress site is to enhance its functionality with plug-ins, third-party extensions used to do ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Many website owners are so preoccupied with what they think users want that they overlook ...

Search engine optimization is useless if you don’t know what you’re trying to optimize. For some businesses, picking appropriate keywords is straightforward: A candy merchant would probably choose ...

Creating an effective SEO strategy involves foundational practices, advanced techniques, and ongoing analysis. Below are key tactics, tips, and steps to consider when developing an SEO strategy: It is ...