Every business can benefit from social media, no matter its size or industry. Learn four benefits of using social media and ...

According to data from Statista, 92.1% of U.S. marketers in companies larger than 100 employees use social media marketing to achieve a wide range of goals. Marketers in the U.S. will spend $80.6 ...

The Super Bowl for decades has served as advertising’s flashiest night of the year, drawing a slew of brands to craft witty, often star-studded commercials — Super Bowl LVII being no different. This ...

Advertisers are allocating increasing amounts of their budget to influencer marketing given its cost-effective digital content and high engagement and conversion rates. Influencer marketing, however, ...

Social media companies are soaking up the billions in advertising dollars that once flowed to legacy media companies — a trend that continues to accelerate despite an ever-growing mountain of evidence ...

Agentic AI refers to autonomous systems that don’t just follow preset rules or respond to prompts but rather act with “agency.” AI agents can plan and execute workflows to achieve a goal set by a ...

eSpeaks host Corey Noles sits down with Qualcomm's Craig Tellalian to explore a workplace computing transformation: the rise of AI-ready PCs. Matt Hillary, VP of Security and CISO at Drata, details ...

Social media’s collision with politics has transformed social advertising from branding no-brainer to reputational risk. Social media companies have slashed content moderation policies that protect ...

When Dunkin’ Donuts released its annual Spider Donut for Halloween in 2024, the company didn’t just post a promotional ...