Walmart and Mattel are teaming up to bring a mobile-enabled toy store to commuters during the holiday shopping season, letting smartphone owners easily purchase holiday gifts on the way to work. The ...

Consumers are more aware than ever of how their information is gathered and used. Thus, brands need a more transparent ...

Quick response (QR) codes on product labels or packaging provide easy, rapid and contactless mobile engagement for consumers. iPhone and Android smartphone users need only point their phone camera at ...

As shoppers continue to consult smartphones while in store for price and product comparison, Quick Response (QR) codes have become powerful marketing tools for sharing and promoting content in ...

The digital shopping world is firmly upon us. Target is making the lives of parents a little easier this winter, with the addition of QR Code shopping. The company is planning to prop up 20 popular ...

T-Mobile’s T-Life app appears to be preparing support for QR-based device pickups. Users would just have to display their QR ...