This online data science specialization is ideal for learners interested in tackling advanced advertising and marketing analytics using three advanced methods: text classification, text topic modeling ...

I recently had the opportunity to speak at length with Oleg Rogynskyy, CEO and Founder of Semantria, one of the leading text analytics firm. At its core, text analytics refers to deriving high quality ...

It's impressive that the internet can generate so much qualitative data through ordinary online conversations. Your Facebook page asks “how are you feeling?” LinkedIn asks for testimonials rather than ...

Could text analytics be the unsung hero of big data? Text analytics mines reams of often ephemeral, unstructured data — from a voice recording of a customer call to emails or a Tweet — for meaningful ...

Retail and CPG brands face an incredibly complex sales and marketing landscape, with channels ranging from traditional brick and mortar stores to e-commerce – and the latter growing fast. Every day ...

Customer-strategy maven Paul Greenberg made a thought-provoking remark to me back in 2013. Paul was puzzled — Why haven’t there been any billion-dollar text analytics startups? “Text analytics” is a ...

Fueled by advancing technology, Voice of the Customer programs allow organizations to gain real-time CX insights. Learn more. The use of technologies like natural language processing (NLP) and ...

If you’re decent in Python (or aspire to be) but don’t have the chops for advanced data work in Excel, Microsoft now offers the kind of peanut butter-and-chocolate combination that you may consider a ...