Link reclamation is a simple but efficient tactic to turn unlinked brand mentions into links. Here's when to reach out, who to contact, and what to say. Your latest content campaign has been covered ...

In a Google SEO Office hours hangout, someone asked Googler John Mueller related the situation of articles talking about his site but that the mentions of the brand name or domain name were not linked ...

Google’s John Mueller was asked if “unlinked brand mentions” were important in Google’s algorithm. It was apparent from John’s response that “brand mentions” is probably not a real thing in Google’s ...