News

VTubers, or Virtual YouTubers, are not a new phenomenon, but have grown in popularity during Covid-19. On a basic level, they ...
Slate Brands introduced Iris Lane - billed in her Instagram profile as "the first AI perfume influencer" - on July 10 and ...
Kaur scandal, Rishabh Pant’s Instagram likes have sparked a brand new controversy—and this time it’s for interacting with an ...
Another popular AI influencer is Aitana Lopez, a 25-year-old virtual model created in 2023 by the Spanish company The ...
Learn how virtual personalities like Mia Zelu are going viral, with her latest buzz-worthy ’appearance’ at Wimbledon 2025.
A virtual influencer named Lil Miquela started making waves all the way back in 2016, long before ChatGPT was a thing, and transformer models were far from attracting billions of dollars.
Zelu is one of a growing roster of AI-nfluencers flooding the market. Last year, virtual influencer Alba Renai went viral after getting hired as the first non-human host on a weekly special segment of ...
Sara Giusto, a "talent manager" for Imma at Aww, says being a virtual influencer allows Imma to do things real-life influencers can't. Sara Giusto works for Aww, Inc as a "talent-manager" for Imma.
Should Your Brand Hire a Virtual Influencer? Relying on AI-generated personalities can be a low-risk, high-engagement strategy. by Serim Hwang, Shunyuan Zhang, Xiao Liu and Kannan Srinivasan ...
A virtual influencer named Lil Miquela started making waves all the way back in 2016, long before ChatGPT was a thing, and transformer models were far from attracting billions of dollars.