Behavioral economics helps investors understand irrational market behaviors and customer choices. Examples of behavioral economic theories include loss aversion and sunk-cost fallacy. Recognizing ...

Economists and psychologists work together to understand how human behavior impacts people's decision-making in the marketplace.

SAN FRANCISCO (AP) — Daniel Kahneman, a psychologist who won a Nobel Prize in economics for his insights into how ingrained neurological biases influence decision making, died Wednesday at the age of ...

As the column’s name suggests, Thaler set out to challenge standard economic thinking by testing economic anomalies—in other words, what happens when our irrational, some might say human, selves are ...

Principles of behavioral economics are increasingly being applied in healthcare, especially as pay-for-value reimbursement models become more prominent. Behavioral economics could drive change where ...

Kazakhstan has invested heavily in such instruments, yet corruption continues to surface in everyday interactions, from minor ...

Buffett rejects the efficient markets hypothesis, but still recommends low-cost index funds for most ordinary investors.

The roadmap to making meaningful change in your personal or professional life can be found in the discipline of behavioral economics. Historians trace the “custom of making new year’s resolutions” ...

A recent story on National Public Radio ( link) gives an overview of a subfield of economics called behavioral economics. Behavioral economics incorporates elements of psychology into economic theory.

Behavioral economics uses an understanding of human psychology to account for why people deviate from rational action when they’re making decisions. In the model of rational action assumed by ...