Is becoming a local guide worth the investment of your time and energy? As we approach the 10th anniversary of this major Google program, evaluating its successes and failures will help you answer ...

Local justifications are bonus textual snippets Google can use to enhance your listings in their local pack, local finder, and Maps results. Not all listings in a given set of results will feature ...

Discover how keyword-rich Google reviews can boost your local visibility, engagement, and conversions – plus templates to ...

Select contributors to Google Maps’ Local Guides program have received a free three-month Google Fi Unlimited plan (worth up to $195). As has been the case for a few years now, the offer is limited to ...

This post was sponsored by SOCi. The opinions expressed in this article are the sponsor’s own. As a marketer, you may feel like the ground is shifting under your feet with so many changes in the world ...

Local SEO is a powerful tool to help your ideal audience find you faster and easier by bringing you to the top of their search results. This article serves as a six-step guide to help you get started ...