Kaitlyn is a former Assistant Style & Beauty Editor at PEOPLE. Two weeks ago, makeup fanatics everywhere got a major surprise when Kim Kardashian West posted behind-the-scenes Snapchats of herself ...

Add Yahoo as a preferred source to see more of our stories on Google. Rihanna is the queen of glam. Her fans are pretty much obsessed with the makeup tutorials she posts on Instagram and YouTube using ...

Add Yahoo as a preferred source to see more of our stories on Google. Patrick, meet Olivia. Olivia, meet Patrick. Patrick Starrr and Olivia Culpo have taken wildly different career paths — Starrr ...

Let's be honest: you're not always in the mood to go full glam when you're just going to work or lunch with friends. Learning how to blend the concealer into bare skin can be a little daunting at ...

The cosmetics mogul showed off her pink and yellow blush, sloppily-applied blue lipstick, sparkly pink eyeshadow and winged liner on Instagram Style + Beauty Assistant, PEOPLE The Jenner sisters ...

2018 may have been ruled by all things Black Panther and Riverdale, but this year's Halloween festivities might feature a few costumes inspired by pop culture past. YouTube is filled with beauty ...

Marcia Gay Harden may not need her professional glam squad anymore. That’s because the actress has a very talented makeup artist living right under her roof. The actress’ son, Hudson Scheel, 14, is a ...

Melody is ready for prom. She steps one foot forward through the slit of her burgundy dress to show black strappy heels as she poses for photos on a balcony. Her long brown hair and a sparkly choker ...

Kim Kardashian knows exactly what she is doing with her KKW Beauty line. The reality star and entrepreneur extraordinaire is embedding herself in the digital beauty realm with KKW Beauty, going right ...

YouTuber Amy Geliebter wanted to address “the sh-tty stigmas we face as people who suffer from depression (in any of its many forms),” so she created a mock “depression makeup” tutorial on her YouTube ...

Dick appointment makeup tutorials are the only good thing left from beauty YouTube. As cuffing season picks up, people are bound to schedule a quick dick appointment. But how do you make sure your ...

You can learn a lot of things from YouTube’s massive library of tutorials, even how to look like the opposite sex. YouTube, a site laden with ego and personal branding, is no stranger to identity ...