Online spending grew 3% to a record $1.2T over holiday period, says Salesforce
Online spending rose 3% to a record $1.2 trillion globally over the holiday period, with U.S.-sales growing 4% to $282 billion.
AI-influenced shopping boosts online holiday sales, Salesforce data shows
Artificial intelligence-powered chatbots helped consumers purchase and return products during the 2024 holiday season, boosting online sales in the United States by nearly 4% year-over-year, according to a report by Salesforce.
US Online Shopping Hit Record $282B During This Holiday Season, Salesforce Says
Online sales grew as more consumers found items on TikTok, Instagram and with aid from AI agents, though large numbers of items end up being returned.
Holiday Online Sales Hit a Record $241 Billion in US, Adobe Says
US e-commerce spending rose 9% to a record $241 billion over the holiday period, sparked by widespread discounts, according to data from Adobe.
Consumers Spent Record $241.4 Billion Online During 2024 Holiday Season, Adobe Data Show
Online shopping climbed to a record in the 2024 holiday season, with the majority of US e-commerce transactions taking place on mobile devices and artificial intelligence powering click throughs to retail websites,
Adobe: Holiday Shopping Season Drove a Record $241.4 Billion Online and Rising 8.7% YoY
Consumers spent $241.4 billion online from Nov. 1 to Dec. 31, up 8.7% year-over-year (YoY) and setting a new record for e-commerce. 15 days saw consumers spend more than $4 billion in a single day (up from 11 days in 2023).
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