Learn why the consumer goods industry is uniquely positioned to adopt AI agents, considerations for integration and much more.

CGT exists to inform, empower and connect industry-leading consumer goods execs who seek transformational business growth through the implementation of innovative tech.

Kraft Heinz is building an internal generative AI app, known as KraftGPT, for employees to obtain quick insights into such things as product sales.

Procter & Gamble is optimistic on the expected cost savings from its use of AI in the supply chain as it accelerates productivity levels to pre-COVID levels.

Shifting work habits, more online shopping options, rising inflation, and stretched supply chains are just a few factors making it harder to discern what’s top-of-mind for shoppers today.

The Coca-Cola Company will leverage OpenAI’s generative AI technology for marketing and consumer experiences — and potentially other ways — marking it as one of the first major consumer goods ...

Ben & Jerry’s investments in digital asset management are paying off after a recent packaging rebrand. The ice cream company, a wholly-owned autonomous subsidiary of Unilever, found itself faced with ...

The Coca-Cola Company shared details on how its Wabi digital ecosystem is improving its relationships with both retailers and its bottling partners, as well as provide valuable consumer insights.

The Coca-Cola Company is launching a new data and insights platform known as Coca-Cola Lens that aims to share consumer behavior and industry trends in a digestible manner.

In fireside chats at NRF 2022 this week, both Walmart U.S. president/CEO John Furner and Best Buy CEO Corie Barry reinforced the importance of providing convenient consumer experiences, as well as ...

With benefits extending from increased collaboration to enhanced safety, more consumer goods companies are investing in digital twins, including Unilever, Mars, Coca-Cola, Kraft Heinz, and Johnson & ...

Consumer goods companies are prioritizing and evolving their sustainability goals, and greener packaging plays a key role in many of them. In the next three years, 20% of organizations will divert ...