Is AI marketing software really 'powered by' AI? Or is it just a small element used to justify a strapline? Opinion piece.

Solana has come back strong after a tough time in the market. This article examines the moves that have led to its recovery and offers some marketing advice for businesses of all sizes. Solana’s ...

Zuckerberg’s Meta is stepping up its AI efforts, targeting startup founders and experienced developers, investing $14.3 ...

The TikTok updated AI tools let brands create influencer-style videos using avatars that model products and mimic creators — ...

WhatsApp ads rollout begins globally with Status ads and paid channels. Meta ends 11-year ad-free messaging experience for 3 ...

Reddit Community Intelligence transforms user conversations into marketing insights. Discover how this controversial AI tool ...

As digital marketing navigates tighter budgets, evolving AI integration, and shifting consumer expectations, 2025 presents both challenges and opportunities. Brandwatch’s recent report highlights key ...

Organisations are increasingly adopting marketing technologies (martech), according to the latest Chief Marketing Officer (CMO) Survey by Duke University.. The study, supported by Deloitte, found 75% ...

It’s no secret that a lot of businesses have started putting generative artificial intelligence technology to good use for marketing purposes, but it may be more of a surprise to learn who is pushing ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Average marketing budgets have fallen to 7.7% of overall company ...

In this age of generative AI, what machines say about you might matter more than what you say about yourself. That’s the central message from Jason Barnard, founder and CEO of Kalicube, who has spent ...

Greg Thomas CEO of ContactOne based in Gawcott in the UK, which provides expertise, solutions, and services to businesses with the challenge of managing large amounts of customer contact, typically ...