Zixi, the industry leader in enabling live broadcast-quality video over any IP network, today announced that the National Hot Rod Association (NHRA), the premier drag racing sanctioning body in the ...

This article examines recent data on compression efficiency and data usage for hardware and software decoding and explores how this data shapes the value proposition for publishers opting for software ...

In this interview with Streaming Media's Nadine Krefetz, Google VP & General Manager Shalini Govil-Pai discusses ongoing developments at Google TV, the state and future of streaming, and the growing ...

How are the OEM and OS battles changing the way TV is marketed and distributed, from live linear to FAST, AVOD, and all other forms of free streaming? Are we heading toward a closed society in terms ...

Faced with the ongoing challenge of reducing churn and increasing retention, video platforms have realized that customer acquisition alone isn't enough and nor is aggressive pricing. What's really ...

Cloud computing offers an enticing solution to the Media & Entertainment (M&E) industry's scaling, collaboration, and efficiency needs. Yet, full cloud adoption is fraught with unique challenges, ...

In a competitive streaming market, where audience attention is becoming harder to capture and content choices multiply by the minute, industry leaders are embracing more inclusive strategies to appeal ...

Going forward, streaming is the best way to capture mass audiences. In the world of TV advertising, CTV has fully grown up and it's time to move on from basic digital tactics. For bigger brands and ...

Fully integrated interactive TV games to enhance viewer engagement• New revenue streams generated via ad-supported and subscription-based models• Available across all 16 supported platforms, which ...

On Wednesday, May 21, at Streaming Media Connect, Ashling Digital Founder & CEO Michael Nagle moderated the panel 'FAST Break: Packaging and Selling Sports on FAST.' The panelists set out to answer ...

At ANGA COM 2025, Interra Systems, a global leader in end-to-end quality assurance for the media industry, will showcase its latest advancements in media QC, monitoring, and analysis tools. Designed ...

On Wednesday, May 21, at Streaming Media Connect, Nadine Krefetz, Consultant, Reality Software, moderated the panel 'Server-Guided Ad Insertion (SGAI) and the Future of Streaming AdTech,' which ...