YouTube, Google

Google denies longer unskippable ads on YouTube, but survey takers beg to differ
Android Authority's survey shows a clear discrepancy between Google's claims about unskippable ads on YouTube and what users are seeing.
YouTube is serving up hours of continuous ads for some, but Google says it's not a bug
YouTube ads are now unskippable and can last for several hours, jsut to deter users with adblockers. Google is cracking down on freeloaders by showing excessively long ads to promote premium subscriptions.
Hours-long unskippable ads spotted on YouTube. What’s going on?
Google has offered an explanation for why these ads are happening and what users can do about it. Whether the explanation is satisfying?
Google tells viewers to pay for YouTube Premium after getting 60-minute unskippable ad
Google has responded after a YouTube viewer went viral on Reddit showing a 60-minute unskippable ad on a video.
Hour-long unskippable ads are showing up on YouTube
While YouTube makes billions of dollars, Google is also very greedy since it has shareholders to satisfy. Ad blockers cost Google money, so it makes sense that the company would want to fight them. But when I defended Google’s stance on YouTube ad blockers in the past,
Some YouTube Viewers Say They're Seeing Hours of Unskippable Ads
G oogle has been taking its crusade against adblockers to a whole new level lately, and users are speculating that unskippable multi-hour ads are its latest weapon. Over the past
Four New Experimental YouTube Premium Features That Just Launched Recently
YouTube announced a number of new experimental features for Premium subscribers. You can now listen to music videos in higher ...
YouTube testing cost-per-hour masthead
Brands can purchase specific hours leading up to major product launches, time-sensitive announcements, and other moments.
Google targets YouTube ad blockers with long unskippable ads
In response, Google has intensified its crackdown on such freeloaders, particularly in 2025, by introducing extreme ...
Google's Cloud Bet Is Paying Off - Here's Why More Upside Is Ahead
Alphabet's stock shows strong growth potential with gains in Search, AI, and Cloud, outperforming benchmarks and offering ...
YouTube Premium celebrates its new Google One bundle with a mini feature drop
YouTube Premium will now offer more perks, including high-quality audio & accelerated playback mode. The Jump Ahead feature ...
Google Demand Gen Campaigns Just Got A Major Update
Google is rolling out new enhancements to Demand Gen campaigns, including expanded channel controls, AI-powered creative updates, and improved retail features.
Google: We're not participating in European fact-checking rules for Search or YouTube
After Mark Zuckerberg's big announcement that Meta will no longer fact check, Google is also sending a message to the ...