From AI-powered strategy planning to synthetic influencers that can hold real conversations, these emerging trends are set to ...

AI’s impact on social media is likely to be more measured than many anticipate. Meta, the largest social platform globally, ...

One new company quietly gaining traction as a must-have in this space is RAD Intel, which leverages AI within a highly ...

Have you ever wondered if AI truly revolutionizes marketing and creative industries? While AI enhances data analysis and ...

Generative artificial intelligence (AI) has exploded over the past two years, and search engines are integrating these ...

AI is evolving from single-task tools to autonomous pipelines that can drive campaigns. What does that mean for marketers and ...

The Infosys CMO Radar 2024, which surveyed 2,600 marketing leaders, explores the adoption of AI across the marketing ...

Be transparent about AI use. Trust is vital, especially in thought leadership. Be upfront about when you’re using an AI ...

Despite initial pushback from DMOs on adopting generative AI, leaders in the sector say it's imperative to move forward.

Finally, Segment acts as a CDP that uses AI to organize and activate data for precise targeting. These tools not only refine segmentation but also enable marketers to deliver highly personalized ...

Explore how to leverage AI in content creation by watching the on-demand webinar, How to Effectively Integrate AI into Your ...

Infosys Knowledge Institute, a research arm of Infosys (NSE: INFY) (BSE: INFY) (NYSE: INFY), a global leader in ...