"I first learned about Unimatic through a totally obsessive, watch-collecting friend a few years ago - not wildly unlike ...

Case in point: being one of the first female CEOs in watchmaking, and the first at the helm of an independent brand. Resta ...

The right approach must consider both of these elements as key to sustainable growth and customer satisfaction.

The pink, blue and purple holiday cups featuring Doodle characters in snowy scenes will be available starting on Nov. 18.

In a world where consumers are more open to switching brands, creator-first marketing can help build lasting brand equity.

Major brands like Coca-Cola, Unilever and Procter & Gamble have shifted from a single agency of record to a flexible model ...

Launching or redesigning a product in the consumer tech space isn’t a walk in the park—it’s more like navigating a minefield ...

Consider the household brand Tupperware, which recently filed for bankruptcy protection, among other legacy brands. Similarly ...

The Natural History Museums of Los Angeles County has restored and reopened a diorama hall that has been closed for decades ...

Hyatt Hotels Corporation and Shebandowan Holdings, S.A. today announced plans for Hotel La Compañía del Valle in Valle de Anton, Panamá, slated to open in early 2025. Located approximately 50 miles ...

Building an effective small business brand strategy is essential to stand out and connect with their target audience - Learn how to do it here! Building an effective small business brand strategy is ...

What do ascending brands do to stand out against industry incumbents? Vanessa Wallace, Savage x Fenty CMO, and Andrew ...