Discover the essentials of small business branding in this guide. Learn how to build a strong brand identity that resonates ...

In the 24-page brief, Sun Day Red lawyers allege that Tigeraire has challenged the trademark in hopes of extracting “an ...

Northern Illinois says it has not received a “formal offer to consider a change” in its conference, but appreciates the “interest in our strong brand” amid media reports that the ...

Yum! Brands Inc. closed $5.13 short of its 52-week high ($143.20), which the company reached on April 29th.

Some businesses undergo a rebrand because they need a fresh new start, while others change their name because it no longer ...

CB2 launches its second collection with goop, Gwyneth Paltrow's modern tastemaker brand. Building on the success of its ...

In a new ad created by advertising agency Atlantic New York and posted to the store’s YouTube channel, Blockbuster’s last ...

A major change in pro wrestling history was when Vince McMahon was forced to change his promotion's name to WWE. Here's a ...

Shares of Tilray Brands Inc. TLRY advanced 1.78% to $1.72 Tuesday, on what proved to be an all-around great trading session ...

Dior gave Paris Fashion Week a shot of Olympic adrenaline Tuesday with a troop of athletic Amazons striding down its runway ...