"They don't realize they just helped me with business," Sanders told his team last week after gifting them all sunglasses of their own. Want to get a pair of Deion Sanders' Prime 21 Blenders ...

DEION SANDERS GIVES COLORADO PLAYERS SUNGLASSES TO CONTINUE FEUD WITH COLORADO STATE'S JAY NORVELL However, as he spent most of his time on the beach teaching people how to surf, he started to ...

Ever since Deion Sanders set foot on campus at the University of Colorado, the Buffaloes, a program that had been largely ...

Colorado Buffaloes head coach Deion Sanders had himself quite ... I’m looking you in the eye as a man,” Sanders said while wearing sunglasses. “I respect you. I got love for you, but what ...

The growing fame of the Colorado Buffaloes and their Coach Prime, Deion Sanders, is generating a number of unexpected moments ...

The University of Colorado has reaped huge benefits from Deion Sanders. But some are skeptical of the tradeoffs: 'People have lost their damn minds.' ...

Deion Sanders has always had a magnetic influence ... from selling out stadiums to launching Nike shoes and Blenders sunglasses. Sanders' personality and fame are not confined to his athletic ...

Blenders Eyewear is known as the official sunglass provider for Deion Sanders, but the brand is expanding its influence ...

Said to be nicknamed after his song “Must Be the Money,” the new pair takes its theme from Sanders’ brief rap career. In ...

But Deion Sanders and Colorado ... Sure, Sanders, behind his Blenders sunglasses, can always shoot back to the forefront of discourse in a second. Continuing to win will do that, too.

The arrival of Deion Sanders has raised this eatery's profile ... The coach has his own Netflix series. His sunglasses deal is the stuff of legend, though hardly the only endorsement he's picked ...