Subaru Corporation is set to unveil its highly anticipated next-generation hybrid technology in Japan. The initial launch will feature two new models, the Crosstrek and Forester, before U.S. customers get them.

The "strong-hybrid" or "S:HEV" system will launch in Japan first but Subaru has its eye on the U.S. market in the future.

This will be the first time Subaru has offered a hybrid version of the Forester in the U.S., but it previously sold a Crosstrek Hybrid here, with a plug-in hybrid powertrain based

Spy photographers recently snapped the first photos of the Subaru Forester Hybrid, but it’s playing second fiddle to the new Crosstrek Hybrid. Set to be launched in Japan this December, the model features a next-generation hybrid system that promises to greatly improve efficiency.

W ith weak sales of its milquetoast Solterra and strong rivals in the hybrid SUV game like the Toyota RAV4 Hybrid and Honda CR-V Hybrid, it’s perhaps no surprise that Subaru’s

Subaru's new-generation hybrid powertrain features a larger engine and battery for more grunt and greater economy.