Netflix is welcoming “Sesame Street” to its block after HBO parent company Warner Bros. Discovery opted not to re-up its deal ...

Critics likened the flip-flop to Elon Musk’s Twitter-to-X saga, while others questioned the millions spent just to land back ...

Warner Bros. Discovery unveiled that it would rebrand its streaming platform to HBO Max. According to a statement seen by MARKETING-INTERACTIVE, returning the HBO brand into HBO Max will "further ...

Warner Bros. Discovery’s decision to revive the HBO Max brand marks a strategic recalibration toward premium storytelling and ...

Do old favorites like Sex and the City or new favorites like The Penguin drive more streaming retention? Parrot Analytics ...

EXCLUSIVE: If you’re an And Just Like That fan who wants the consumption to be a little more conspicuous, Warner Bros.

If you want to understand what’s going on in the streaming business, go find Elmo and Cookie Monster. Netflix’s recent deal ...

John Oliver's main story on Sunday's 'Last Week Tonight' was about Donald Trump's attack on the media, more specifically news ...

HBO Max is now Max, but don’t fret — the movies you loved to watch on HBO Max all survived the transition. The new streaming service combines what was on HBO Max and Discovery+ into one giant ...

The best movies on Max reflect some of the best that mainstream streaming services have to offer. That’s because it used to be called HBO Max, and we all like HBO. Now it’s just Max ...