Naomi Klein, in her book “No Logo,” argues that brands have created a “tribal ... who are beginning to see through the facade ...

A retail store in its finished form involves many decisions: what products should be sold, how the space being leased should ...

This Diwali, Jio Studios, the entertainment division of Reliance Industries Ltd, launched more than a blockbuster. Alongside Singham Again, the studio premiered a new moving logo ...

When designing a logo, the color you choose plays a pivotal role in shaping the way consumers perceive your brand. Red is one ...

Spectrum Designs, a Port Washington-based nonprofit and apparel maker, has landed a deal with T.J. Maxx to sell a limited ...

Think logos are tacky? No more. Fashion has shifted from giant Gs and Cs to quiet branding that lets men and women subtly ...

Calm also sent push alerts during the June presidential debate, one of which read: "The 45-minute mark. Exhale. Sip some ...

Through the Department of Agriculture, nearly 280 of these military farmers get special recognition when selling their ...

Long before I moved into journalism, I worked in marketing creating written and visual assets. So, I know what it's like when you're looking to design a logo that's right for your business ...

The Xbox masterpiece was produced under extreme crunch and confusing direction, recalls two former Bungie employees ...

The City of Maple Ridge's new "Bold by Nature" branding initiative has earned it recognition.

The comfortable pajamas of predictability and “best practices” are useful on occasion, but have limitations as a default behavior.