From brand partnerships to new audience engagement, pickleball’s growth in India presents a unique opportunity for brands to establish themselves early in a sport on the rise.

Good morning, and welcome to Procter & Gamble's Quarter End Conference Call. Today's event is being recorded for replay. This discussion will include a number of forward-looking statements. If you ...

“The oil marketing companies’ expect an adequate ... several initiatives to increase the share of gas in the energy mix in the recent few years. Stakeholders see the trend continuing with ...

Its integrated business includes gas supply, LNG export and import infrastructure, and a leading marketing operation ... ownership interests in Gorgon LNG, PNG in Papua New Guinea, and several ...

Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.”  Now as the marketers what’s ...

Discover how Google's new Meridian marketing mix model revolutionizes campaign strategies with advanced data analytics and ...

Google on Wednesday officially launched Meridian, its open-source marketing mix model (MMM) designed to help marketers ...

Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign effectiveness. Google’s Meridian uses advanced modeling to improve ad ...

On January 29, Google introduced Meridian, an open-source marketing mix model (MMM) designed to help marketers optimize ...

Google has announced the general availability of Meridian, its powerful open-source Marketing Mix Model (MMM).

Always begin your marketing planning processes by strategically selecting your initial target market and creating detailed ...

A certified partner program with more than 20 measurement experts - who have been trained and certified to support advertisers in implementing Meridian, Google's marketing-mix modeling measurement ...