Cooper Flagg debuted his New Balance sneakers during his first Dallas Mavericks media day. When will Flagg debut his own ...

New Balance Is Selling 'Special Edition' Cooper Flagg T-Shirts for an Unbelievable Price originally appeared on Athlon Sports ...

With Flagg about to join the professional ranks, New Balance has decided now is the time to take a fresh approach to their ...

Flagg, who’s from a small town in Maine close to a New Balance factory, was immediately appealing to the Boston-based brand.

The Mavericks selected Cooper Flagg as No. 1 NBA draft pick, bringing attention to his Maine roots and status as first White ...

Welcome back to The Athletic's free weekly sports business cheat sheet. Name-dropped: Woody Johnson, Mark Walter, Caitlin Clark, KD and more ...

To celebrate Flagg Day and the next step in Cooper’s on-court journey, New Balance is releasing special-edition apparel both online at newbalance.com and in retail locations starting on June 23rd.

New Balance, one of Flagg's top sponsors, is selling a "Flagg Day" t-shirt for the NBA Draft. And it'll cost you.

You read that right. These simple-looking New Balance "Flagg Day" shirts will cost you $75. Never mind that Fanatics is selling adult Cooper Flagg Dallas Mavericks replica jerseys for only $5 more.

Dallas Mavericks rookie Cooper Flagg explained why he signed a sneaker deal with New Balance over other brands in 2024.