The owner of broadcast television stations in six markets born out of Post-Newsweek Stations has signed a multi-year ...
NEW YORK —Nielsen has announced that the Graham Media Group has renewed and expenaded its multi-year agreement for Local TV ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ...
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...
Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...
Nielsen is the leader in audience measurement, trusted by clients across all of TV and advertising. Nielsen’s ratings and rankings – for linear TV, the Nielsen Streaming Top 10 and The ...
It's a pretty well-established fact that streaming has a sizable effect on ratings for shows that originate on broadcast ...