Nike is broken. Can Elliott Hill fix it?
In his short time at the company, though, Hill had already turned a few heads. After a Nike exec came to speak to his sports ...
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'Randy's been his co-pilot for 22 years': Inside the life of LeBron James' fixer
As LeBron James has risen to international stardom, he has had a silent partner. This is the story of how Randy Mims became ...
'She cares about winning.' Mason's Madison Parrish a role model for teammates, sister
Parrish hopes to lead the Comets to a 2025 state championship while serving as a role model for her younger sister, Phoebe.
Women’s College Basketball Stars Earning Major NIL Money: JuJu Watkins, Cavinder Twins
USC Trojans sophomore guard JuJu Watkins has been one of the most marketable women's college basketball players, even before she stepped on campus. Watkins sign ...
Nike Just Released the Latest LeBron James Sneakers, and They’re 'Amazing'
"Amazing looking shoe, amazing design, amazing fit, and an amazing price. I love this shoe. I love this product," says one ...
As N.B.A. Looks to Next Generation, a 7-Foot-4 French Superstar Is Ready
As the league confronts a fast-approaching time without LeBron James, Stephen Curry and Kevin Durant, Victor Wembanyama has ...
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LeBron James continues historic run with new achievements -- here’s how to get his jersey
22 years into his NBA tenure, LeBron James is still performing at the top of his game. James joined an exclusive list on ...
Sky runner Francesco Puppi leaves Nike after ad he claims "links success with being single minded, deceptive and selfish"
The Italian runner parted ways with his sponsor after a controversial ad that aired during the Paris 2024 Olympics ...
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Bryce James scores career-high in Sierra Canyon win over a top 10 Grayson team
LeBron James tweeted support as his son Bryce James was named MVP of the game after scoring 16 points off the bench at the ...
Nike Is Selling $110 LeBron James Sneakers for Only $65
One shopper notes: "Man, I love these shoes! My order arrived early and the contents were in perfect condition. I will ...
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Nike Zoom LeBron NXXT Genisus “Viotech” sneakers: First look, design details, and everything we know so far
The Nike Lebron NXXT GEN Genisus “Viotech” sneakers are set to make their debut in the market. The latest model represents a ...
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Nike’s Latest Move Puts Sha’Carri Richardson and LeBron James on the Same Platform
Imagine Sha'Carri Richardson and LeBron James together! The post Nike’s Latest Move Puts Sha’Carri Richardson and LeBron ...