Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.”  Now as the marketers what’s ...

Susan Theder is the chief marketing and experience officer at FMG Suite.

MOOSHOT blends gaming and earning opportunities. Join Harry Hipo in competitive gameplay, earn tokens, and participate in an exciting presale!

To equip marketers with deep insights into TikTok's community’s evolving wants and needs, the platform issued its annual trend forecast - What's Next 2025 Trend Report. It shows that in 2025, the TikT ...

Hellmann’s ad made a splash ahead of the game by reuniting Meg Ryan and Billy Crystal’s “When Harry Met Sally” characters at Katz’s Deli enjoying a sandwich with Hellmann’s. Sydney Sweeney joins to ...

“Just need to catch my breath,” I gasped, like I’d just finished a marathon. I sank gratefully onto a boulder. It took a few ...

Q2 2025 Earnings Call February 6, 2025 8:00 AM ETCompany ParticipantsAl Carey - Executive ChairmanEddie Ingle - Chief ...

Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising is more than just semantics.

Interactive marketing is a dynamic strategy that actively engages consumers, transforming them from passive recipients into ...

Google has announced the general availability of Meridian, its powerful open-source Marketing Mix Model (MMM).

As we step into 2025, digital marketing is poised for transformative shifts. From the continued evolution of retail media and ...