The success of Yellowstone has not only made waves in the world of television but has also influenced fashion trends, ...

Jackson Hole has a hidden gem, perfect for aspiring and seasoned cowboys, and western fashionistas. Jackson Hole refers to ...

If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission. Westerncore is having a moment — both on the runway and ...

In honor of the Season 5 Part 2 premiere, Paramount teamed up with Free People on a collection of eight pieces inspired by the hit series’ distinct style.

Brandi Cyrus embraced the Western trend with an office-siren twist while attending the Season Five premiere of "Yellowstone" ...

Credit: Chris Douglas Chris Douglas It’s no surprise that Ariat has already started selling out of some new “Yellowstone” styles. Cowboy couture is on the up and up this year, partially ...

The western look translates easily into everyday, wearable fashion with cowboy boots and hats, suede and denim. It has also ...

Westerncore is having a moment — both on the runway and on screens. Fringed knits charged the runway at Proenza Schouler and ...