The L.A.-area company is on track to increase sales to $10 billion by 2026, using a product and marketing strategy focusing ...

Blake Griffin and Trae Young have merged their AAU programs to form a new team, Legynds Basketball Club, which will compete ...

A new Samba variant courtesy of Adidas and the World Cup winner just surfaced online, featured in a subtle color palette of ...

Apparently, it does not end with them. The fallout radius of the Blake Lively and Justin Baldoni legal battle continues to ...

Adidas is proving that love is always in the air and we have huge heart eyes for the new Gazelle colorways that just dropped.

As it recovers from the quarters-long effects of its Yeezy business, Adidas is looking to reestablish itself as a global ...

Jude Bellingham took the field in Dubai for the Spanish Super Cup semi-final, wearing the new Adidas Predator boots—a similar ...

Taqwa Bint Ali continues to push boundaries with her unwavering dedication to empowering Muslim women in sports. Renowned for ...

adidas Originals has partnered again with Hong Kong-based entrepreneur and actor Edison Chen. The collection celebrates the ...

Roberts Wesleyan University graduate pole vaulter Brynn King announced Saturday she inked a NIL (name, image, likeness) deal ...

La Flame's latest project with the Swoosh is joined by more from Sandy Liang x Salomon, CLOT x adidas, JJJJound x New Balance ...

SPORTSWEAR giant adidas has forged a multiyear partnership with the Mercedes-AMG Petronas F1 Team, marking its first foray ...