Southwest Airlines officially ended its longtime "bags fly free" policy as the airline began charging customers for checked ...

Southwest Airlines officially began charging passengers for checked bags, ending its longstanding "bags fly free" policy.

"Southwest literally trademarked 'bags fly free' and built entire advertising campaigns around being different from other ...

Southwest Airlines officially ends its iconic "bags fly free" policy after five decades, introducing new baggage fees as part of a broader business model transformation driven by investor pressure to ...

Southwest Airlines will charge for checked bags starting May 28, 2025, based on ticket type and purchase date, unless you ...

Southwest's new $35 bag fees violate core behavioral psychology principles, potentially costing more in customer loyalty than ...

Flying with Southwest Airlines? You'll now need to pay for checked bags. Here's what to know about fees under the new policy.

Southwest CEO Bob Jordan said changes like scrapping its signature policies of unassigned seating and "Two bags fly free" ...

Southwest’s “Bags Fly Free” policy is officially history. This was the most drastic change to the airline’s policies, but in ...

While other low-cost airlines love to nickel and dime you to death, Southwest Airlines was different. Even if the cost of the ...

Southwest Airlines' long-time slogan of the first two bags fly free will soon expire. The carrier will now charge passengers for checked luggage.