Starbucks' new CEO, Brian Niccol, has a vision to make Starbucks into a classic coffeehouse, but he has to contend with an ...
That showed in the company’s results. While improving, revenues and same-store sales were still lackluster, as Starbucks ...
Starbucks is trying to fix falling sales by changing its vibe back to coffee-house roots. The new CEO says parts of the plan, ...
Brian Niccol stands to earn $10 million in signing bonuses after a "dogged pursuit" to convince him to lead the company.
Starbucks reported first-quarter results that were better than expectations, though sales at the coffee chain still fell.
New CEO Brian Niccol is making changes at the top amid efforts to improve retail team and store performance. Starbucks ...
Starbucks (SBUX) exceeded first quarter revenue expectations, reporting $9.40 billion against analysts' estimates of $9.31 ...
Starbucks rolled out its promised “Back to Starbucks” changes this week, re-introducing practices meant to transform the ...