LeBron James is basketball royalty. But when it comes to Christmas viewing figures, there’s only one ‘King’ in town, and it’s ...

LeBron James declared Christmas "our day," but the NFL had nearly 20 million more viewers than the NBA throughout the holiday ...

LeBron James has been handed a brutal reality check after the NFL's Christmas Day viewing figures crushed the NBA's.

Basketball podcaster and media mogul Bill Simmons has seen the faces of basketball since the 2010s and believes LeBron James ...

The NBA had a huge Christmas Day ratings boost, thanks in large part to the Los Angeles Lakers and Golden State Warriors.

The NBA got a nice little Christmas gift this year with an 84% ratings boost compared to last season. The Lakers-Warriors game even became the league’s ...

The NBA announced Thursday that the San Antonio Spurs phenom's Christmas Day debut against the New York Knicks averaged 4.91 ...

LeBron James is nearing a specific NBA scoring record, and Skip Bayless reminded everyone that James breaking it won't be as ...

After the Los Angeles Lakers' holiday victory against the Golden State Warriors, James confidently declared to the camera: 'I ...

LeBron James and the NBA are going to have make room for the NFL on Christmas. That shouldn’t be a problem. Both leagues were ...

The NFL's U.S. viewership numbers on Netflix for two games dwarfed the NBA's number of viewers for its five-contest holiday slate.

LeBron James and the NBA will have to make room for the NFL on Christmas. That shouldn’t be a problem. Both leagues were ...