The 'Motomami' singer sits down with Harper’s Bazaar to speak about the partnership, her relationship to sports and style, ...

Coco Gauff's line with New Balance continues to expand. Up next in their growing rotation are two new Wimbledon-themed ...

Although grass is the most unforgiving surface for tennis players, Wimbledon is largely considered the most popular ...

Coco Gauff's line with New Balance continues to expand. Up next in their growing rotation are two new Wimbledon-themed colorways that very much meet the Tenniscore mark. The Coco CG2 is the first ...

The “Bizcochito” singer sits down with Harper’s Bazaar to speak on the partnership, her relationship to sports and style, and ...

Now, the Boston-based brand is showing its hand by not only formally unveiling the sneaker, but doing so while introducing ...

Josh Allen, the Buffalo Bills quarterback, was seen wearing New Balance shoes. This has led to speculation about his endorsement deal with Nike. Fans ...

New Balance, for a good few years, has championed those chunkier, heritage styles, but it appears the sneakers brand is now ...

Buffalo Bills quarterback Josh Allen is hinting at a switch from Nike to New Balance. He was seen wearing New Balance gear ...

At Wimbledon 2025, the tournament’s strict all-white dress code continues to shape sneaker design and brand competition.

White clothing was enforced at Wimbledon from the 19th century, in part because it covered up unwelcome signs of sweat. White ...