Eagles star Saquon Barkley defends Taylor Swift after she was booed at the Super Bowl
Philadelphia Eagles running back Saquon Barkley says he doesn’t understand the backlash against Taylor Swift from NFL fans, ...
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Poppi’s Super Bowl ad sparks influencer backlash
The incident has sparked a broader conversation about the ethics and optics of influencer marketing. Some content creators ...
That's a Lot of Beef For a Prebiotic Soda
Trendy prebiotic soda brands Poppi and Olipop are beefing online. But which one is actually better for you? We asked a ...
Poppi Is Getting Backlash for Their Vending Machine Stunt with Influencers — Here's Why the Internet Is Up in Arms
Here's what to know about the Poppi vending machine controversy, including how it started and what the brand owner has said ...
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Who is Allison Ellsworth? Poppi influencer vending machine controversy explained as founder addresses backlash
Allison Ellsworth, Poppi's co-founder and Chief Brand Officer, recently addressed the backlash her company has been receiving.
Soda startup Olipop valued at $1.85B
Just 7 years after its founding, Olipop is valued at $1.85 billion. The prebiotic soda category, led by Olipop and Poppi, has ...
Poppi soda slammed for ‘out of touch’ influencer stunt: ‘Definitely not buying another one’
The, the day after the Super Bowl, Allison Ellsworth, Poppi’s co-founder and chief brand officer, took to TikTok to address ...
A&W Root Beer Fans Say They're Ready to Buy New Flavor 'By the Gallon'
A&W is jumping on the old nostalgia train with a summer release aimed directly at those who fancy the delicious flavors of a ...
Why Poppi’s $25K Influencer Vending Machine Stunt Didn’t Go as Planned
If there’s one thing the internet loves, it’s a good brand scandal. And this week’s drama? Brought to you by Poppi, the ...
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Poppi Soda Faces Backlash Over $25K Influencer Vending Machine Campaign
A marketing stunt involving $25,000 Poppi vending machines has backfired spectacularly for the prebiotic soda brand — and its competitor Olipop is reaping the unexpected benefits.
Steph Curry's new docuseries puts spotlight on Philly high school cheer squad
A Philadelphia high school cheer squad is beating the odds and making history. Here's how basketball superstar Steph Curry is putting them in the national spotlight for a new show called "Spirit." ...