This project focuses on analyzing consumer shopping behavior to help a retail company enhance sales, customer satisfaction, and loyalty. Using Python, the data was cleaned and processed before being ...

Salesforce Inc. said it’s saving about $100 million a year by using artificial intelligence tools in the software company’s customer service operations. The company is working to sell AI features that ...

Advanced K-Means clustering system for customer analytics and segmentation using machine learning. Includes RFM analysis, business insights, and actionable marketing strategies. - ...

More college students are using AI chatbots to help them with their studies. But data recently released by an AI company shows they're aren't the only ones using the technology. College students are ...

Kara Alaimo is a professor of communication at Fairleigh Dickinson University. Her book “Over the Influence: Why Social Media Is Toxic for Women and Girls — And How We Can Take It Back” was published ...

Oct. 2 (UPI) --A curious customer slithered through the drive-through of an In-N-Out Burger in Southern California, prompting a surprise snake rescue by fast food staff. Pasadena Humane said in a ...

Dr. McBain studies policies and technologies that serve vulnerable populations. On any given night, countless teenagers confide in artificial intelligence chatbots — sharing their loneliness, anxiety ...

Kara Alaimo is an associate professor of communication at Fairleigh Dickinson University. Her book “Over the Influence: Why Social Media Is Toxic for Women and Girls — And How We Can Take It Back” was ...

A burst of experimentation followed ChatGPT's release to the public in late 2022. Now many people are integrating the newest models and custom systems into what they do all day: their work. Chefs are ...

Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...