How does a brand based on re-releasing heritage models sustain excitement in a lukewarm market that’s more interested in newness? The Air Jordan empire is responsible for many of the industry’s most ...
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...
Learn how to get the exclusive Air Jordans Black Toe Reimagined in Fortnite Chapter 2 Remix through the Battle Pass right ...
Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...
Fortnite Kicks are delayed in the game due to some visual bugs and other issues. Keep reading to find out when will they be ...
The Fortnite team announces a delay for the game's widely anticipated new cosmetic option, Kicks, originally slated for a ...
A first look at the canceled Air Jordan 1 Medium Olive has surfaced, with the sneaker possibly never released. Meanwhile, ...
Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...
The Jordan One Take 5s are now on sale at Dick’s for only $54, a rare 46% discount on the normal $100. While the reviews from ...
New York Jets Wide receiver Davante Adams is going after he showed off his custom Taco Bell Air Jordan 1 cleats that were made for him.
NBA legend Michael Jordan once signed a pair of Air Jordans for a fan who jumped out of a moving car to meet him. It happened ...