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Mac Cosmetics is differentiating its new application from other makeup brands’ mobile offerings by opting to hone in on rewarding existing loyalty members with tiered benefits, personalized ...
If you’re a girl on the go and have little to no time for makeup, here’s a quick and easy five-minute face that will enhance ...
Counting Blake Lively, Jennifer Garner and Lea Michele among its many it-girl fans over time, the brand rose during an era when cutting-edge MAC Cosmetics and Urban Decay were on the tips of every ...
MAC Cosmetics is maximizing its direct mail with QR codes that drive commerce and sign-ups for the makeup brand’s SMS program. Consumers who shop MAC stores may be sent a thank you postcard with ...
To celebrate the release of Disney’s Cruella, MAC Cosmetics has created a make-up collection dedicated to the most fashionable villain of all time. Cruella De Vil, Cruella De Vil. Quite possibly ...
The smash-hit Australian production of the Broadway musical Wicked has collaborated with global beauty brand MAC Cosmetics to unveil a limited-edition makeup collection inspired by the enchanting ...
Chappell Roan was feeling generous on Saturday (Nov. 2) during her first ever appearance on Saturday Night Live as a musical ...
Right now, John Lewis is offering its Full Glam Beauty Cracker that's worth £54 for less than half price. It includes four ...
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