There’s also its popular ‘blind box,’ which gives shoppers the chance to purchase a goody bag with a bunch of mystery ...

Hello Kitty and several other kawaii Sanrio mascots join Cardcaptor Sakura's Tomoyo and Syaoran for all-new merchandise fit ...

Halloween is back in Hello Kitty Island Adventure, as the Spooky Celebration event returned and features Kuromi, My Melody, and Cinnamoroll.

Toys"R"Us Asia is set to transform the retail landscape with innovative play and shop concepts that reimagines the way ...

Hello Kitty and Friends has been released in time for the holidays, featuring the franchice's iconic characters ...

Sanrio's Hello Kitty, Kuromi, My Melody and more feature in a new collaboration with Sugarfina, with the sweet candy treats ...