It's a pretty well-established fact that streaming has a sizable effect on ratings for shows that originate on broadcast ...

NEW YORK —Nielsen has announced that the Graham Media Group has renewed and expenaded its multi-year agreement for Local TV ...

The Eagles’ 40-22 win over the Chiefs drew an average audience of 127.7 million viewers, according to Nielsen data.

Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ...

Across audience measurement providers, Super Bowl LIX delivered strong viewing, whether it was on television, out-of-home or on streaming platforms.

The deal ends a months-long standoff that began after Paramount and Nielsen's previous contract expired on Oct. 1 ...

Pluto TV and a host of cable networks. But Paramount stopped using Nielsen data on Oct. 1, 2024, when its previous contract expired (the company used data from rival ratings provider VideoAmp for ...

An estimated 127.7 million television viewers watched Super Bowl 59, ratings service Nielsen said Tuesday, making Sunday's ...

Super Bowl LVIII between the 49ers and Chiefs generated a total average audience of 123.7 million. Even if the new technology triggers, say, a 10-percent bump to 136.7 million, there are more than 335 ...

TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big skews in Spanish-TV ratings ...