Says Swatch: “Both the moon and the Earth take approximately 29.5 days to go through all their phases, but in reverse order.

It’s been a good few months since Swatch and OMEGA have released a new MoonSwatch. Introducing the Mission to EarthPhase, a ...

It’s no secret that the old guard of luxury labels is struggling to decipher and decrypt modern hype. But by taking risks and ...

The Mission To Earthphase MoonSwatch model has an Earth Phase Indicator which offers a fresh take on tracking time.  Read ...

Ironically, for a watch famous for rocketing out of the atmosphere and getting some steps in on the moon, this new piece puts ...

So when Swatch and Omega linked up for the OG MoonSwatch in 2022, mashing together Omega’s luxury watchmaking with Swatch’s creative approach and accessible price point, the internet going ...

Dubai: Swatch has added the ‘earth phase’ for its newest creation, the Bioceramic MoonSwatch Mission to EarthPhase watch.

Want more insider watch coverage? Get Box + Papers, GQ's newsletter devoted to the watch world, sent to your inbox every Friday. Sign up here. When it comes to the MoonSwatch, the party never ends.

To my knowledge, no watch has ever featured an earthphase complication before, and Swatch is also claiming it’s the first ...