Kendall Jenner's Pepsi ad would be proud. Snow forecast for parts of Ireland as as Met Eireann predicts ice and frost Do You ...

Cindy Crawford looked as if she had stepped out of a time machine Sunday, posing in a white tank top and cut off denim shorts ...

Harry and Sally! Catherine O'Hara and Willem Dafoe! The Budweiser Clydesdale foal! the 2025 Super Bowl commercials failed to ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

Let's be honest, they're the best part of the big game.

Pepsi, Volkswagen, Verizon and other top advertisers have mastered the art of turning mere seconds into unforgettable moments ...

"Are we gonna be on the album?" Brady asks Lopez. In 2023, Dunkin' ran its first-ever Super Bowl commercial, and it featured ...

One of the winningest brands in Ad Meter history enters the Hall of Fame on the 30th anniversary of a record-setting Super ...

Seal and Becky G star alongside Mountain Dew’s newly minted spokesperson the Mountain Dude, who was introduced last year.

Advertisers pay a fortune for a commercial during the annual NFL Super Bowl. These adverts did not return that investment.

The stock market looks bulletproof right now. Despite the barrage of headlines around the threats of tariffs from the Trump administration, the S&P 500 index is up 22% in the past year and 80% in the ...

Many of the biggest companies in the U.S. will spend millions to air a Super Bowl commercial. Which brands are on the list?