The brand conferred a type of status among shoppers; one consumer even boasted of paying $1000 more for dining room furniture than at a competitor’s shop because she wanted to brag about buying ...

IRVINE, Calif.--(BUSINESS WIRE)--RGP® (Nasdaq: RGP), a global professional services firm, today revealed a new brand identity and brand architecture to create clarity around the company’s ...

Kay Jewelers, the jewelry retailer owned by Signet Jewelers, is revamping its brand to engage a younger generation of shoppers, according to a press release. The overhaul includes a new ad campaign ...

Filed in Manhattan federal court, the lawsuit demands an injunction and financial damages, asserting that Amazon's practices have confused consumers and tarnished Aerie's brand image.

The Ministry of Defence (MoD) has announced the takeover of a chip factory in the North East of England, which the department has described as a "crucial" part of the UK's defence supply chain.

On aims to double sales by 2026 and achieve an 18%+ adjusted EBITDA margin, showcasing traits of an ascendant brand. Much ado has been made this year about Nike's (NKE) woes, and how the company ...

“Choose to Be Moved” is the first creative from Mazda’s new brand platform. “Move and Be Moved” seeks to connect the brand’s heritage with the cultural zeitgeist, pairing the emotional response to ...

NBA Finals MVP and Boston Celtics champion Jaylen Brown has officially launched his debut performance brand, 741, marking a bold new chapter in his career. According to the company's press ...

Jaylen Brown is no longer a sneaker free agent. He belongs to his own team, creating his own independent brand. The Boston Celtics star is taking pre-orders for his new signature shoe, Rover ...

MOUNT BUNDEY TRAINING AREA, Australia—In the remote Australian Outback, U.S. Marines carried supplies off two tilt-rotor Osprey aircraft that had just touched down. Soon after, they hauled giant ...

The UAE is working with its public and private sector partners to ensure the supply chain is secured against any disruption, especially in the Red Sea, a senior official said on Tuesday.

According to Mozilla, the flag symbolizes the brand’s “activist spirit ... helping to create the updated branding. The firetruck red used in the old T-Rex logo isn’t returning, however.