College football has become a big business. But the question is just how valuable a given program can really be? The answer, ...

Sadly, I let those miles expire. Five years later I was out of college, flying regularly for work, and reading all the ...

Southwest Airlines Co (LUV) outlines strategic initiatives and financial adjustments amid a challenging macroeconomic ...

Going forward, even more changes are on the horizon. On Thursday, Southwest shared a revamp to its Rapid Rewards Credit Cards ...

Today, Chase and Southwest Airlines Co. launch new and enhanced benefits on the Southwest Rapid Rewards® Credit Cards from Chase. The Cards’ benefits and new earn categories now make everyday spending ...

Southwest Airlines hiked annual fees on its credit cards, but also announced a host of new benefits and other changes.

Uniqode analyzed news coverage and industry reports to explore how consumer expectations have shaped in-store shopping over ...

On Monday, Southwest Airlines announced that assigned seating will become active on Jan. 27, 2026, ending a 50-year tradition ...

Chase added several new credits and memberships to its premium travel card, but I'm not impressed by any of them.

Southwest announced a start date for its new assigned seating, which will bring the airline's longstanding open-seat boarding ...

Starting Jan. 27, Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the ...

For decades, Southwest Airlines was known and praised as a consumer-friendly option for travelers with transparent pricing, a ...