With the fall coming into season, the championship winner has big news for the world: Brown is launching his own performance brand and shoes. Naming the brand "741," he announced the news of its ...

Boston Celtics superstar Jaylen Brown is opening the 2024-25 season in style. The reigning NBA Finals MVP is launching a new performance brand. This includes a flagship sneaker, too. The company ...

The launch of his first basketball shoe, which will officially be released Oct. 22, comes after Brown had been a sneaker free agent for the last couple of seasons. His deal with Adidas ended in 2021.

Boston Celtics star Jaylen Brown says "boredom" led him to found his sneaker company 741, which announced the launch of his new signature shoe Rover on Wednesday. "It would be great for it to be ...

Jaylen Brown's eventful offseason continued Tuesday with the unveiling of his new sportswear brand, 741. The Boston Celtics star announced 741's launch via Instagram and the brand's official ...

Boston Celtics star Jaylen Brown has started his own performance brand, 741, and turned down over $50 million from potential endorsement deals to do so. Per a press release (h/t Justin Leger of ...

Brown now has his own signature shoe under his new performance brand, 741. Brown introduced the brand Tuesday night on X. "With innovation at its core, 741 fuses advanced technology and minimalist ...

Jaylen Brown is stepping into the sneaker game. The Celtics star and MVP-winning world champion announced the launch of his new performance brand 741 on X (formerly Twitter) Tuesday, giving fans ...

An excerpt from the 741 website explained the origin of the brand name: "In Numerology, the number seven represents spiritual awakening wisdom and understanding, while four symbolizes hard work ...