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TikTok is building a new version of its app for users in the United States ahead of a planned sale of the app to a group of investors, The Information reported on Sunday, citing unnamed sources.
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It’s looking increasingly likely that any deal to transfer control of TikTok to new owners will mean US users have to download a new TikTok. And that could mean an almost entirely different experience on the app.
TikTok is planning to release a new app in the U.S., according to media reports. President Trump has said a deal is near.
TikTok is purportedly building a new version of its platform for users in the United States ahead of a planned sale to a group of investors.
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Irish Examiner on MSNTikTok set to launch standalone US app in move towards sale of Stateside operationsTikTok is preparing to launch a standalone app for US users that is expected to operate on a separate algorithm and data system from its global app, laying the groundwork for a potential sale orchestrated by US President Donald Trump, according to people familiar with the matter.
TikTok's owner, ByteDance, has plans to move Americans to a US-specific version of CapCut as it looks to meet requirements for a divest-or-ban law.
Even with the TikTok divest-or-ban law officially in effect since January, the app has only shut down service in the US for one day. Now, The Information reports that an agreement for a sale satisfying the law’s requirements is close and would come with a new, separate version of the app.
TikTok's reported plan to launch a separate app in the U.S. could disrupt ad targeting and user data continuity.
TikTok plans a new US-only app launch before a possible sale, as ByteDance faces deadlines, legal hurdles, and political pressure to divest its American operations.
Is TikTok a national security threat or not? The effort to sell off the app's US assets continues to drag amid multiple legally dubious extensions from Trump.
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