Pernetti said that during one of his first meetings with league presidents about a rebrand, he typed “AAC” into a browser and ...

On Monday, the league formerly known as the American Athletic Conference rebranded itself as, The American Conference ...

The AAC was often confused in search engines queries with the ACC. It will now simply be called the American Conference and ...

The 15-team football conference also on Monday unveiled a new slogan — “Built To Rise” — and introduced Soar the Eagle as a ...

The American Athletic Conference is rebranding to a new name and has added a new mascot as well before the 2025 football ...

The American Athletic Conference announced a rebrand Monday that sees the conference drop "Athletic" from its official name.

The rebranded American Conference announced its schedule pairings for the 13 teams in the league. Each team will play 18 ...

As part of a sprawling re-branding effort, the league formerly known as the American Athletic Conference (or AAC) announced ...

The American Conference rebrands by dropping ‘Athletic’ to clarify its identity and boost recognition Farewell Ozzy Osbourne: ...

The American Conference dumps Athletic from long-held name, announces new eagle mascot with rebranding ahead of 2025-26 ...

The AAC is set to change its official name to the American Conference as part of a broader rebrand of the league.

Like many of the other non-Power 4 conferences, the American Athletic Conference is turning into a farm system for the major ...