The deal would mark a shift in strategy and expand into the prestige beauty market as e.l.f. faces weak demand from mass ...

E.l.f. Beauty has acquired Hailey Bieber’s Rhode beauty brand in a $1 billion deal. Bieber is a model and the wife of singer ...

Hailey Bieber bet on the power of community, not marketing, to build Rhode. Its $1bn exit last week is proof it worked, ...

Rhode, the lifestyle brand founded in 2022 by model and influencer Hailey Bieber, has agreed to be acquired by e.l.f. Beauty ...

The market has been worried about rising prices and slowing growth, but smart investors can see that e.l.f. has a long, ...

E.l.f. Beauty has acquired Hailey Bieber's Rhode for $1 billion, betting on its glossy skincare and makeup range amid ...

Hailey Bieber's skincare label Rhode has been acquired by Elf Beauty in a deal worth millions, marking a bold move to tap ...

Hailey Bieber’s bank balance is about to get a lot larger.e.l.f. Beauty (ELF) announced an agreement to buy Hailey Bieber’s ...

Hailey Bieber ’s beauty and skin-care brand Rhode has been acquired for $1 billion by Elf Beauty, pending approvals, marking ...

Three years after launching, Hailey Bieber is selling her beauty brand Rhode to e.l.f. Beauty in a massive $1billion deal but ...

Why was Rhode acquired by Elf Beauty? Mahalakshmi C, a finance expert, has taken to Instagram to reveal what she believes are ...

Elf Beauty (ELF) on Wednesday said it is buying Hailey Bieber's cosmetics company, Rhode, for up to $1 billion, marking the ...