"There's a lot of misinformation being spread out there by one of our competitors," Poppi owner Allison Ellsworth said in a ...

If there’s one thing the internet loves, it’s a good brand scandal. And this week’s drama? Brought to you by Poppi, the ...

The influencers posted videos about these gargantuan gifts on TikTok, racking up millions of views, but unfortunately for the ...

Poppi's director of PR and communication told Newsweek that the soda brand cannot wait for people to see what's next.

Poppi founder Allison Ellsworth addressed the backlash the brand received over its Super Bowl LIX campaign, which saw ...

The popular alternative soda brand Poppi has been labeled out of touch after its latest influencer marketing campaign ...

A US-based soda company called Poppi is currently getting dragged on TikTok for their out-of-touch influencer marketing campaign which revolved around vending machines. But why exactly is the company ...

Poppi, a drink brand using low-sugar ingredients and prebiotics to make “healthy” soda, set out to create a viral influencer campaign leading up to its Super Bowl 2025 commercial. It involved sending ...

Trendy prebiotic soda brands Poppi and Olipop are beefing online. But which one is actually better for you? We asked a ...

The, the day after the Super Bowl, Allison Ellsworth, Poppi’s co-founder and chief brand officer, took to TikTok to address ...

The incident has sparked a broader conversation about the ethics and optics of influencer marketing. Some content creators ...